Sportlife

Craig Lewis

Craig holds a Masters degree from the University of Western Australia. He has been Performance Coach to a large number of New Zealand athletes, including the 1994 Lillehammer Winter Olympic Games team. He was the inaugural director of the New Zealand Squash Institute, and has been Performance Coach to national champions, world champions and world record holders. He was Performance Coach to the New Zealand Kiwis rugby league team. He played a critical role in assisting the team to break a forty-six year old Sydney losing streak against Australia and ultimately claim the 2005 Gillette Tri-Series in one of rugby league’s greatest ever upsets and this country’s most memorable victories.

Craig's first book, Lead to Succeed: What It Takes To Be The Best, was published in August 2007, and has received significant acclaim from both business leaders and sport coaches alike. His second book, Winning Ways: 101 Tips For Leadership Effectiveness presently awaits publication.

As a consequence of his formal training in Sport and Performance, and his twenty years on international sporting circuits, Craig has acquired a highly developed systems thinking approach to coincide with his leadership positions at the UDC Finance Squash Institute, Quality Finance Ltd, Sport Life New Zealand Ltd and Lead to Succeed Ltd.

He was also a member of the four-man Board of Management for the Rebel Sport Auckland basketball team who achieved unparalleled success throughout the mid-to-late 1990’s, and was a contributing author to Lynn Kidman’s internationally acclaimed book, Developing Decision Makers: An Empowerment Approach to Coaching.

He is a regular contributor to New Zealand's leading golf magazine, The Cut, where his Performance column has been widely received by the golfing fraternity for its insights into the psychological profile of the game's players. He is the source of leading editorial pertaining to corporate goal-setting practices and personal development strategies in The New Zealand Herald, and frequently provides comments to New Zealand's leading men's magazine, M2. He is regularly asked to provide comment in both the print and television media.

He has become the speaker of choice for many New Zealand companies seeking a competitive edge over their rivals, where his successful and endurable strategies form the foundation of leadership and personal development training. More recently, he is gaining a burgeoning reputation as one of New Zealand’s leading business leadership coaches, working with high caliber business professionals from some of New Zealand’s most prolific business houses.